Translate your Sitecore AI content with Parlam
Manage your translations directly from the Parlam TMS app integrated into Sitecore AI. Create projects, choose your translators or AI tools, and receive each translation as a new language version, ready to review or publish
How the connector works
Create a project
Open the Parlam TMS
app, click + New project,
and add the items
you want to translate
Choose your languages
Select your target languages and assign a translator, agency, or AI to each one
Save or submit
Save your project to add more items later, or submit it to Parlam for translation
Receive your translations
Get an email notification and access the translated version directly in Sitecore AI
What you can do with the connector
Tailor the connector to your needs
Choose which templates and fields to translate, define which users can access the app, and configure automatic publishing to Live or Staging


Create translation projects
Add one or more items to a project, give it a name, specify the content type and delivery date, and leave comments for the translator.
Select your target languages and assign your preferred translator or AI to each one
Track your translation progress
Access the queue directly from the app to check the status of your projects and track translation progress for each language.
Parlam delivers translations as they are completed, so you don't have to wait for every language in the project to be finished


Translation complete!
When a translation is delivered, a new language version of the item is created in Sitecore AI, preserving the original content and previous versions.
If automatic publishing is enabled, the translated content will be published to your selected destinations. You can also review it before publishing
Keep working with your trusted translators
Behind the app is Parlam, your company's TMS, which continues to work with the agencies, translators, and AI tools you already use
Full control in one app
The Parlam TMS app brings together everything you need to manage your website translations: create projects, assign translators, track each language, and publish content
Your team stays in Sitecore AI
Your team can manage translations without leaving the environment they already know. No need to export files or copy and paste content between tools
Save time and reduce translation costs
Leverage Parlam's centralized translation memory to reuse previously translated content, maintain consistency across languages, and speed up delivery
Frequently Asked Questions
What do I need to use the Parlam connector for Sitecore AI?
You need a Sitecore AI environment and an active Parlam account. Go to Sitecore Marketplace and install the Parlam TMS app that matches your account's region, such as EU for Europe or US for the United States.
How do I install and configure the connector?
Install the Parlam TMS app from Sitecore Marketplace and connect it to your Parlam account. Once an administrator has configured the connection, you can select which content to translate, manage app users, and define publishing rules.
Check out our user guide for step-by-step instructions on installation, configuration, and use.
Which languages can I translate my content into?
You can translate your content into any language enabled in your Parlam account and configured in Sitecore AI. Simply select your target languages when creating each translation project.
Who translates my content?
You decide. Parlam is a Translation Management System (TMS) that lets you work with your own agencies, freelance translators, internal teams, and reviewers.
You can also use AI-powered translation tools, including supported models from OpenAI, Anthropic, or Google Gemini, depending on your account configuration.
Sitecore AI Connector User Guide
Find step-by-step instructions for installing the Parlam TMS app from Sitecore Marketplace, configuring its features, and managing your translation projects
See the connector in action
We'll show you how to create projects in the Parlam TMS app, assign translators or AI, and receive new language versions in Sitecore AI
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